Beschreibung Brain Surfing: The Top Marketing Strategy Minds in the World. Heather LeFevre set out on an expedition to apprentice herself with today's most brilliant marketing strategists, traveling from Beijing to Seattle. The twist? She lived with each of these mentors, in their homes, commuting to work with them each day, and uncovering their principles for building many of the world's most respected and profitable brands. Brain Surfing is a book that combines marketing know-how with life philosophy. One minute you'll learn about smart brands on the other side of the world, the next you'll be inspired to take off on your own adventure. LeFevre guides you through today's complex marketing landscape, uncovering the secret ways of working of each of her coaches. Brain Surfing will surprise you with how much you learn while thoroughly enjoying the journey.
Brain Surfing: The Top Marketing Strategy Minds in the ~ Brain Surfing is a fantastic combination of some of my favourite topics: travelling and marketing / advertising strategy. I always enjoy meeting fellow strategists around the world with whom I have interesting and enriching conversations over coffee, so this is like a concentrated expresso drip version of coffee meeting goodness in one book I wouldn't be able to find anywhere else.
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Brain Surfing: The Top Marketing Strategy Minds In The World ~ BRAIN SURFING: THE TOP MARKETING STRATEGY MINDS IN THE WORLD FREE DOWNLOAD Heather Lefevre,Bedolla Toma,Van Uden Marissa / 214 pages / 11 Nov 2015 / I've Got the Fever / 9780996854603 / English / United States . Brain Surfing: The Top Marketing Strategy Minds in the World (Paperback) She lived with each of these mentors, in their homes, commuting to work with them each day, and uncovering .
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