Beschreibung Understanding New Media: Extending Marshall McLuhan. Marshall McLuhan made many predictions in his seminal 1964 publication, Understanding Media: Extensions of Man. Among them were his predictions that the Internet would become a «Global Village», making us more interconnected than television; the closing of the gap between consumers and producers; the elimination of space and time as barriers to communication; and the melting of national borders. He is also famously remembered for coining the expression «the medium is the message». These predictions form the genesis of this new volume by Robert Logan, a friend and colleague who worked with McLuhan. In Understanding New Media Logan expertly updates Understanding Media to analyze the «new media» McLuhan foreshadowed and yet was never able to analyze or experience. The book is designed to reach a new generation of readers as well as appealing to scholars and students who are familiar with Understanding Media. Visit the companion website, understandingnewmedia.org, for the latest updates on this book.
Understanding New Media: Extending Marshall McLuhan ~ «'Understanding New Media' is a necessary and up to date upgrade of Marshall McLuhan's theories in the context of a new digital media ecology. Bob Logan is one of the best interpreters of McLuhan's 360° vision of media, technology and culture, and he has enriched this wide- angle perspective by including categories from biology, complexity and evolution fields.
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Understanding Me: Lectures and Interviews: ~ There are transcripts of his interviews and lectures. McLuhan is best when he is in the oral mode as opposed to the written mode. I know as I worked with him for seven years. Robert K. Logan, author of McLuhan Misunderstood: Setting the Record Straight and Understanding New Media: Extending Marshall Mcluhan.
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