Beschreibung Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers (English Edition). With a revised understanding of the science and philosophy behind human needs, businesses will be better equipped to provide long-term satisfaction for their customers. Mark uncovers a framework that will help businesses identify human needs and incorporate this perspective into strategy, and then focuses each chapter on a specific emotional need.
Empathetic Marketing: How to Satisfy the 6 Core Emotional ~ "Empathetic Marketing will revolutionize your understanding of your customers and their core emotional needs. With the fine-tuned perceptiveness of a psychologist-psychotherapist, and the savvy of a marketing consultant, Ingwer gets to the heart of how emotion can make or break a business." - Stephen Hersh,senior vice president& planning director, Leo Burnett
Empathetic Marketing: How to Satisfy the 6 Core Emotional ~ Empathetic Marketing provides readers with a deeper understanding of customers' core emotional needs, and a framework for incorporating these concepts into their business to optimize customer engagement and achieve a significant return on this investment. The strategies provided will not only lead to a better immediate connection between the customer and the company, but also to deeper and .
: Customer reviews: Empathetic Marketing: How to ~ Empathetic Marketing provides readers with a deeper understanding of customersā core emotional needs, and a framework for incorporating these concepts into their business to optimize customer engagement and achieve a significant return on this investment. The strategies provided will not only lead to a better immediate connection between the customer and the company, but also to deeper and .
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Identifying Customer Needs / Meeting Customer Needs ~ Customer needs are the named and unnamed needs your customer has when they come in contact with your business, your competitors, or when they search for the solutions you provide. To identify the needs of your customers, solicit feedback from your customers at every step of your process. You can identify customer needs in a number of ways, for .
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