Beschreibung Introduction to YouTube for Adults : Basic Knowledge of Side Jobs Earned by Individuals (Japanese Edition). ビジネスYouTuberになるための【入門書の決定版】がついに登場！ 無名の初心者がゼロからYouTuberデビューし、ビジネスを加速させるための具体的ノウハウを詰め込みました。「YouTubeを始めるのに必要な機材は？」「動画作りって具体的にどういう手順で進めるの？」「チャンネル登録者を増やす方法は？」「広告以外にどういう稼ぎ方があるの？」「チャンネル運営でゼッタイにやっちゃいけないことって？」気になる疑問に徹底回答！現代はまさに＜YouTubeマーケティングの時代＞。しかし、登録者100万人とか50万人といった大手をめざす必要はまったくありません！ 登録者が1,000人でも500人でも十分にビジネスYouTuberとして成功することは可能です。あるいは、趣味や特技を活かした在宅での副業にもYouTubeは最適。若くヤンチャな「ユーチューバー」ではない、OVER30のためのビジネスYouTubeを始めませんか？チャンネル登録者2,845人（2020年3月現在）の著者がリアルな「YouTube攻略法」を教えます。【もくじ】■ 第１章 ようこそ、YouTuberの世界へ！・無名の30代独身男性、YouTuberになる・YouTubeの暖かさに感動・開始４ヶ月で登録者1,000人突破・教材の直販で単月50万円の利益・2020年のYouTubeの潮流・細かいことはYouTubeかGoogleで検索■ 第２章 動画作りに必要なアイテム・最初に必要なのはスマホ・三脚・照明器具・外付けマイクで音質を高めよう・編集ソフトとパソコンの選び方・背景と小道具も余裕があれば・何が必要かはチャンネルのテーマによる■ 第３章 秘伝！ YouTube動画の作り方・企画と準備がいちばん大事・YouTube動画作成のテンプレート公開・アイデアの「仕入れ方」・しゃべり方は下手クソでもいい・編集の重要度は低い・サムネ画像だけは手を抜くな・検索で引っかかるタイトルと概要欄の書き方・慣れてきたら意識すること■ 第４章 チャンネルの育て方・登録者数と再生数の伸ばし方は少し違う・ガラ空きの題材を見つける・「キーワード」を意識する・先行者の後を追う・コラボで新規客を呼び込む・ちょっと上の人に絡む・時事ネタを取り入れる・YouTubeアナリティクスで分析・毎日更新は効果があるのか・サブチャンネルを作る意味■ 第５章 YouTubeで稼ぐいろいろな方法・YouTubeは「広告収入＜集客ツール」・Google Adsenseの広告収入・１再生あたりの広告単価は〇〇円・スパチャとメンバーシップ・Amazonアソシエイト・SNS集客可のアフィリエイト・企業案件と商品提供・独自商品・サービスの販売第６章 経験者からのアドバイス・Twitterやブログを並行してやるメリット・低評価・ネガティブコメント・アンチへの対処法・相互登録・登録者数の購入は規約違反・著作権・肖像権に注意・「登録者、何万人なんですか？」に凹むな・顔出し・声出しは必要か・サラリーマンはリスクヘッジを・伸びないチャンネルの特徴・結果が出るには時間がかかる【著者プロフィール】清水 Air。1984年埼玉生まれ。大学院で哲学を学ぶも中退。その後、塾講師とコンビニでのバイトを経て、2016年10月にアフィリエイトをはじめる。2018年12月、YouTube開始。４ヶ月でチャンネル登録者1,000人突破。８ヶ月目に独自商品を売り出し、YouTubeを集客に利用して２ヶ月で100万円超を売り上げる。
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